![]() ![]() A trademark identifies goods or services as being from a particular source. For example, in the web address " ," the domain name is "." You register your domain name with an accredited domain name registrar, not through the USPTO. And you might register a copyright for the TV commercial that you use to market the product.Ī domain name is part of a web address that links to the internet protocol address (IP address) of a particular website. You would apply to register a trademark to protect the brand name of the vacuum cleaner. For example, if you invent a new kind of vacuum cleaner, you would apply for a patent to protect the invention itself. A copyright protects an original artistic or literary work. Trademarks, patents, copyrights, domain names, and business name registrations all differ, so it is important to learn whether a trademark is appropriate for you.Ī trademark typically protects brand names and logos used on goods and services. Transferring ownership / Assignments help.International intergovernmental organizations.Enforcing your trademark rights/trademark litigation. ![]() Checking registration status & viewing documents.Checking application status & viewing documents.Madrid Protocol & international protection.The service includes a federal direct-hit search and a 14-day trial to speak to attorney for legal advice on your application. LegalZoom can help you register a trademark for your business name. You can expect the registration process to take at least several months.The filing fee for registering a trademark is $275–$325 although, these fees can change, so check with the USPTO for the most current fee.A special form mark protects your name only in the format, font, color, or style that you specify in your application. A standard character mark protects your name regardless of what style, font, or design you use it in. You can choose to register your name as a standard character mark or a special form mark.To avoid having your registration rejected due to a likelihood of confusion, it is a good idea to search the Trademark Electronic Search System (TESS), the USPTO’s online database, for similar trademarks before you submit your application or use a trademark search service.You can register a trademark for your name by filing an online application with the USPTO or using an online trademark service. Generic names like “Ice Cream” cannot be registered trademarks.A business typically has to promote a descriptive name for several years before it can show that the name has a secondary meaning. “Ralph Lauren” is an example of a name that has a secondary meaning. Personal names, or names such as “” or “New York Pizza,” are “descriptive” marks, and they can only be registered as trademarks if they have acquired a “secondary meaning.” This means that the name has become so well known that people automatically think of only one source when they hear that name.A suggestive name, such as “Chicken of the Sea” tuna, can be trademarked.Arbitrary names that use an existing word to identify an unrelated product or service, such as “Apple” for computers, also receive strong trademark protection.The easiest names to trademark are made-up, or “coined,” names such as “Xerox.”.To get trademark protection for your name, it must be distinctive enough to set your product or service apart from others. If the goods or services are unrelated, it is unlikely that the similar names would confuse anyone. The names are associated with related types of goods and services.Patent and Trademark Office (USPTO) if it is so similar to an existing trademark that people are likely to be confused about the source of the goods or services. Like any trademark, a name cannot be registered with the U.S. To be registered as a trademark, a name must be used in commerce and must meet two other criteria: It must not be too generic, and it must not create a “likelihood of confusion” with an existing trademark or pending trademark application. The name of a character that you use to market your business, such as “Ronald McDonald”.Your own name, if people identify it with the goods or services you provide.Types of names that may be protected by trademarks include: Because a trademark is based on a name’s business use, you cannot trademark a name that you use only for personal purposes, such as your own name or the name of your house or your pet. A trademark can protect a name that distinguishes your goods and services from the goods and services of others. ![]()
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